BECAUSE CLEAR SKIES ALWAYS FOLLOW!
STOP WORRYING ABOUT YOUR BRAND AND START WORKING!
A few weeks ago I had the opportunity to be on Toby Brown’s, The Real Estate Mentor Podcast. I’ve been interviewed on a few podcasts previously, but this one was really special for me because Toby was one of my very first clients. At that time, my business was just an idea. No website, no proof of concept, nothing but an idea and the work to make it happen.
We covered a wide range of topics in this interview, but one of the most important parts is about doing the work & following through with your word before worrying about your brand/image. So many people get caught up in the “analysis paralysis” stage and don’t move forward until everything looks perfect on the outside. Your potential clients can see right through that though. The best businesses & products don’t require much advertising & branding, but the best advertising & branding can’t overcome a lack of hard work and follow through.
If you find yourself stuck in “analysis paralysis”, don’t be discouraged! It’s easy to get stuck in that stage, but the key is to just take one step forward everyday. Instead of worrying about all of the things you need to do, focus on just one thing per day. As you start to knock things off your list, you will build self confidence, you will be encouraged by seeing the results, and it will become easier each day to put in the work. You know what you need to do, now get to work!